Get ‘More Leads More Appointments‘ because when done correctly, translate into more money. It’s that simple.

More Leads. More Appointments

In this free special report I outline what sccessful Niche Offline marketing Consultants do in order to get more leads and more appointments with qualified offline businesses.

Inside I also discuss:

• Getting more leads and more appointments
• Cold calling
• Why you might be struggling to get enough business right now and what to do about it
• 4 Proven methods for generating qualified leads that you can start to use in your Offline Marketing consulting business right now
• The Gatekeeper
• What you can do now to increase your visibility

Click here for a free download – No hoops or opt-ins

.

Being able to correctly identify the pain that drives a selling opportunity is one of the most critical elements of being able to easily and successfully sell your offline marketing and consulting services. Fortunately for you, if the business pain is acute, uncovering it isn’t that difficult at all.

If you go to a doctor because of severe pain, you readily admit your pain and tell the doctor as much as you can about the situation.

Bottom line … when in pain, you want relief.

The Challenge for Offline Marketing Consultants

.
The challenge for Offline Marketing consultants occur when offline prospects are NOT in acute pan. Business owners who are in ‘latent’ pain may not realize the severity of the situation, or may have rationalized there is nothing they can do about it. In situations such as this, getting your offline prospect to admit pain is difficult.

Getting your offline business prospect to admit pain is key if you want to eliminate the ‘usual’ barriers to selling your offline marketing and consulting services.

How To Use This Insight – Considerations To Get You Thinking

.
What undeniable evidence of their pain can I produce?

• How can I present my information in a way that’s simple and easy to understand?
• What’s the biggest impact of this pain existing right now?
• What are future impacts if the pain is not removed?
• Is the pain acute enough for my offline prospect to want to take action?
• What other solutions are offered by others that help eliminate the pain?
• Is my solution any different?

On that last point, if your solutions or your solutions are not different to that of your competition, why should anyone bother to do business with you?

Certainly not based on price!

To help your prospects admit pain there are a number of things you can and should do and one of them is identify and present undeniable proof to back up what you say or present.

When you present your case and allow your offline prospect to buy solutions they want from you, then you ‘empower‘ them.

“People buy from people who empower them” (I’ll be writing more about this secret in another post)
.
One way to get local business prospects to admit pain and to soft-sell your services is to provide them with a free site review that provides undeniable proof, uncovers and draws attention to the pain of not having enough business and the effects and impact on their local business when they are not (easily) visible in search engine results

.

Offline marketing strategies are a dime a dozen, but many of them are untried, untested and based on abstract concepts and theory.

Not what you discover in this free video coaching module.

If you’re feeling frustrated with marketing, selling and how-to attract new offline clients, then this coaching module is going to help you eliminate the challenges ou have. By the time you get to the end of the video, you’re going to have a system for establising value and for gently but also powerfully easing your offline prospect (or client) into a situation where exploring doing business with you is the only logical option.

10 Comments

.

So let’s get some interaction going. Watch the video now. The post is open to only 10 comments, and as usual, I’ll be choosing the most insightful comment and the owner receives a surprise gift relevant to this topic.

Click here to view the embedded video.

Yes, you read the statement correctly.

“Networking, you know, Chamber of Commerce, Lead Exchange Groups etc
it’s a waste of time and effort”

If you’ve been networking for any amount of time now in order to attract local business prospects, you know that it can be hard work. A lot of people avoid networking not because they agree with me that it doesn’t work, but because they either haven’t got the expected results or the only true results they’ve got were:

• Feeling frustrated
• Feeling disappointed
• A low bank balance because f the costs involved
• An ever growing stack of useless business cards

If you’ve been networking with great success you”re among the 1% that ‘get it’ and let me congratulate you. If you’ve got the time I’d probably like to interview you so we can help the majority that are struggling.

For the other 99% …

I know what it’s like because boy did I burn valuable resources trying to network in the early days. Havig a background in professional services actually hindered me to some extent now that I look back.

I’ve got a live coaching program coming up soon on why networking isn’t working and how to correctly go about acquiring new local offline clients through ‘Niche Networking’ — You actually achieve more by doing and ssaying very specific things.

I am able to get between 4-6 new clients and as many as 24 qualified local business prospects from every networking event I choose to attend and it’s not because I’m particularly smooth-talking or good looking … well the second bit may be true

So let me ask you this…
.

Tell Me Your Biggest Challenge With Networking To Attract New Local Business Clients

.
Let me know what you struggle with and I’ll send you a special report that will help you start to unravel the mystery
.

The first 10 contributors also get the audio version of the special report that reveals 4 reasons why networking isn’t working and how to make it work so you attract more local business without chasing, begging or feeling frustrated or intimidated.

So go ahead and leave your comments below and while you’re here, if you’re not already on our private member subscriber list, you should sign-up now to receive some really cool member only gifts, audios and specials

I hope you’re doing a little more to build client confidence before asking for them to invest in your offline consulting services than this …
.

Click here to view the embedded video.

Q: What are you doing to create credibility and believability?

Even though what we do is commonly referred to as offline ‘marketing’ it’s a simple fact that there are many people who are great at doing what they do but don’t really enjoy marketing and selling. Do you hate the very idea of marketing or selling? If you do, I don’t blame you because neither do the clients and customers that we serve and that’s why they need our help.

*In a minute, I’ll give you details on how you can get hold of some little-known secrets that can help build your client base that’s overflowing in record time*

What most offliners call ‘marketing’ is really nothing more than thinly veiled “used car salesmanship” but the good news is that using that type of approach doesn’t work to market your professional (niche) marketing and consulting services, so if what you do is only 5% different you will stand out from the crowd.

What’s Are The Options?

There’s a very powerful technique that every Offline Marketer should and could use and I’ll be including it in a video tutorial due to be released soon — but for now, I want you to let me know what your biggest challenge is when it comes to marketing and selling your offline consulting services to businesses.

Only 10 Comments Allowed

.

As soon as this blog post gets 10 comments, I’m going to disable comments.

I’m going to answer every single response and the first 10 people to respond get a FREE copy of the upcoming video coaching product.

So if you feel like you’ve got a particular challenge when it comes to marketing and selling your offline consulting services leave your response below and I’ll respond

.

Update: Thank you to everyone who responded. I’ve had feedback on how thought-provoking some of them are. Also people said it was good to know that they were not alone in their struggles to master Offline Marketing consulting.

I’ll be in contact with you for details of how to claim your gift

.

Special offer closes at 12 o’clock, that’s mid-day CST on Monday June 28 – If you unavoidably missed the special offer and want to purchase one of  the services or deals, send an email to Support @InstantOfflineGuru.com stating the detail of what you were interested in

*******

“How do I attract clients/customers?” is a question that will always be around, for our customers and clients and also for us as marketing consultants, because no matter what’s going on, we need to have customers and clients who want to use our services and products.

Attract Clients With Power Positioning Systems

Creating instant rapport is a must and that can be a challenge. Beyond that, there’s the issue of building believability and credibility and all this is before you even have any discussions about helping the business prospect.

So how do you do it?

.

Watch the ‘Power Positioning System’ video below

You can use a variety of methods (as I explain in this video) but one constant is that you want to pave the way for a number of things to happen:

• You want those you can help to start to identify themselves
• You want those you can’t help to move on so you don’t waste time talking to the wrong kind of prospect
• You want to start establishing the value you can offer immediately
• You want your ideal clients and customers to start pre-qualifying themselves as a good fit for what you have to offer
• You want every contact point to ‘leak’ the right message about you and your marketing and consulting business
• You want to get people ready for the next step of possibly setting up an appointment with you to discuss their marketing problems with you

These are just a few of the things that you must have happen ahead of spending time with potential clients

In this video on attracting clients you discover one of the methods that I use when engaging business owners who are not yet clients but who have shown an interest in learning more about how to solve their marketing problems
.

Click here to view the embedded video.

Customer Lifetime Value Client Attraction Product Included In The
LMSO (List Member Special Offer)
LMSO Closes Today at Midnight CST – Click here for more updated details

offering visibility selling

A service I offer is clients and service professionals is a branding service. Here’s a great resource that I’ve been using to do that which I believe many will find useful.
.

Click here to view the embedded video.

You can use it to check whether your desired username is available across a wide range of popular social networking platforms – over 100 at least.

You can use it as a great service offering when you’re planning to help businesses establish their brand, their business identity or when you’re helping them target social networks.

The great thing about this powerful online app is that it tells you instantly where your username or your desired brand URL is being used by someone else and where it’s otherwise currently available.

Use it yourself or use it to make adjustments and plan accordingly prior to taking that essential first step toward attaining consistency in your brand or the brand of your business clients.

Today’s Offline Consulting Tip:

“If you don’t niche you’re going to find it extremely hard to be successful
as an Offline Marketing Consultant – No matter how hard you try!“

It saddens me when I see the ‘latest and greatest promotion’ being unleashed on the unsuspecting crowd of hungry Offline Marketers. A crowd that is growing by the day, and I don’t mean ‘hungry’ in terms of hungry for information, I mean hungry as in ‘barely managing to make a dime’ from their knowledge.

The benefits of focusing on niches are too many to mention and you really don’t need me to explain them to you one more time. I will mention though that the key advantage is re-usability of your information products and recommendations.

You see, let’s say that you’re involved in the highly lucrative niche of health professionals, i.e. Chiropractors, Dentists e.t.c, it’s fairly easy to re-purpose your marketing assets (the things that make you money even when you’re not trying to) earn a profit, and then double it in by using the proven systems in a related profession.

I have done this many times, I’m still doing it, and until the results start to show that it no longer works as a business marketing system, I’m going to continue using it and teaching it.

Bottom line: Niche and niche FAST, or you’ll go broke, have no operational or visible results to show for your efforts, 30, 60, 90 or even 365 days from now … and that would be more tan unfortunate with everything at your disposal

.