Nowadays it seems like everyone and their dog is an Offline Marketing ‘expert’ – What this really means is that NOBODY is an Offline Marketing expert. Not a real one, at least.

With the free flow of information and the total elimination of barriers to entry into Offline Marketing means everything has become simple beyond belief.

Not sure about you, but when someone tells me they’re an Offline Marketing “guru” or ‘expert’ my eyes start to roll immediately.

In 2010, I challenge YOU to position yourself as a Offline Marketing force to be reckoned with.