Here s a video coaching module on 7 mistakes that most people involved in Offline Marketing make. How many of them do YOU make?

Click here to view the embedded video.

Would you like to become a recognized expert and much sought after Offline Marketing consultant in your local area? If “Yes”, I can tell you that you can do it. It really isn’t that hard.

Many of my ex-coaching students (or Faculty Alumni as I like to call them!) are now enjoying ‘Expert’ status in their local geographic are. Some of them have actually been invited by their local Chamber of Commerce to host regular seminars…Imagine that, your local COC seeking you out!

Here are some tips to get you started – The program is FREE!

Here’s something you need to include in your Offline Marketing consulting. It’s 2-step, direct response marketing / advertising. If you’re familiar with it great. If you’re using it to get great results in your Offline Marketing consulting practice…that’s even better. One of my favorite sayings is that ‘knowing’ does nothing. ‘Doing and getting proven results’ is what counts at the end of the day.

What Is It?

It’s a very powerful process that you should setup by running marketing and advertising that offers low-cost or free services or information only. The sole intent of your ads is to generate a qualified response or action…an industry insider scoop or other high perceived value information. You  start the process of building relationships and building trust with your offline suspects and prospects.

Once your suspect responds to your marketing piece, you know you’ve got a very highly qualified and ‘hot’ lead and one who, through your special report that’s filled with lots of reasons to hire you as an Offline Marketer, already knows a great deal more about what makes you different from the competition.

I’ll write more on this in part 2

Got comments? Enter them below…

Nowadays it seems like everyone and their dog is an Offline Marketing ‘expert’ – What this really means is that NOBODY is an Offline Marketing expert. Not a real one, at least.

With the free flow of information and the total elimination of barriers to entry into Offline Marketing means everything has become simple beyond belief.

Not sure about you, but when someone tells me they’re an Offline Marketing “guru” or ‘expert’ my eyes start to roll immediately.

In 2010, I challenge YOU to position yourself as a Offline Marketing force to be reckoned with.

I sincerely hope you had a wonderful holiday break. The spirit alone was enough to make us remember to be thankful for everything we have including the people we meet along the way.

I didn’t go out and I’m not really a ’social animal’ by nature. How about you? What kind of personality do you have?

Professionally, I can stand in front of a crowd of thousand and speak on any topic at all…but personally (outside of talking and speaking professionally) it’s the total opposite. ironically, my wife can talk to anyone about anything and she can strike up a conversation anywhere!

But what has this got to do with anything?

Here’s the thing…

I tell my coaching students that “..to be successful in Offline Marketing, up must be comfortable with being uncomfortable.”…The world of Offline Marketing consulting means pulling together the pieces of a puzzle your offline clients don’t think they can solve by all by themselves…and realizing that you only have 60% of it!

Get uncomfortable in 2010, it’ll be a surefire sign that you’re growing!

Have a great one

BAYO

Recently I was hanging out with a bunch of smart people at 3-day community event in downtown Chicago. Some of the people there were actually my offline client and subscribers and over the last few days many of them came up to talk with me. And there is one question I was asked repeatedly.

They always ask me this: “‘Bayo, how did you get ahead? How were you able to get this edge and build such successful information marketing businesses?“

Do you want to know what I do to achieve more? Do you want to know my exact secrets to how I started from one day not being able to afford a load of bread and any other 2 items to go with it? and in the last 5 years managed to create various information marketing businesses making 6 figures for myself and many more for my clients? Here we go…

Secret - Work with Mentors and Hire Coaches

Work with mentors and hire coaches and always mastermind with folks who are smarter and further along the success pathway than you are (at least in some area of business or life.)

Your mindset, ability to think creatively, and your personal money making and marketing skills are always going to remain your most important assets. Therefore, if you want to achieve more the secret is to invest more in yourself. When you invest, you should not only invest financially. You need to take care of the whole you – Your physical, spiritual and emotional you. Invest time to grow and become the person you really desire to be.

This is one of the key reasons why I provide an equal balance of PLR and educational material for you and for your clients (that you can give your clients).

As you prepare for huge success in 2010 decide now on the investments you want to make in yourself. Plan on who you want to meet and surround yourself with in the coming months that are going to help you achieve the level of personal and business success you desire.

You maybe thinking “Hey ‘Bayo, it’s easy for you to say this because you’re already making money.”

The truth is I didn’t arrive where I am in a single day. However, I know WHY I’ve been blessed and why I’m here right now. It’s because even back when I was making $500 a month from leveraging information and providing services and information products, my first monthly purchase was always an investment in myself. It was either a book, a local workshop, an audio program etc .

So, do you have to do this? No, but do it only if you really want to be a success!

Here’s a Parting Thought for You 

If these ideas turned a simple very average chap like me, someone who failed woefully in business 3 times into a multiple streams of 6 figure business consultant (Offline Marketing is not the only information or internet business I’m involved in), what can they do for you?

Think about it and until next time, here’s to your success!