There are some folks who solve their problems by throwing money at it.
I’ve spoken with quite a number of people who on a regular basis, waste more and more on postcards and mailings without any change in the final result. And they’re frustrated because they feel that advertising is pointless. There are ways that you can tie your communications together into a system that consistently ensures your messages are getting out without spending a ton of money.
Look At Voice Mail As An Example
Do you maximize the ability of that tool to drive traffic to your website?
Don’t have a website?
If you don’t have a website you can put an offer into your voicemail. Say something like:
“Did you realize that around 80% of all sales are made after the 7th contact – Ask me how to automatically stay in touch with all your prospects to boost your sales” Or any other interest-generating factoid about your line of business.
You’ll be surprised at the response you get - and even that it generates business from among your personal friends because it helps them to think about what you do professionally in a non-threatening manner.